Inspire Your Audience to Become Fanatical About Your Promotions & Your Brand
Creating a fully responsive and immersive experience for Lenovo’s sales partners was essential in generating program engagement and sustaining participation.
A sports inspired thematic design captured the excitement, drama, performances and rewards natural to a highly competitive incentive environment. The ‘stadium’ experience delivered the content in a beautifully sub branded design which leveraged the passion our audience shared for the challenges and opportunities the incentive program offered.
Intuitive design and practical categories made it easy for participants to review their applicable promotions, access detailed information on how they worked and engage in ‘leaderboard watching’ while networking with those in their respective competitions.
paolo bugatto • creative 